Stream

Stream, a start-up specializing in Indexed Universal Life insurance (IUL), entered a market dominated by a highly established competitor. Following a recommendation from an existing client, they engaged Studio Oi to handle their launch. Given considerable creative freedom, we delivered a comprehensive service, covering everything from branding strategy, language, and design to establishing their social media unique identity, and creating and managing their website. The initial challenge was to communicate this relatively unknown retirement and wealth transfer vehicle in a way that intrigued new audiences and built trust.

Studio Oi and Stream continue to work together under an ongoing retainer and campaign partnership, where we are encouraged to push creative boundaries and take risks with tone of voice, visuals, and concepts. As an integral part of the team, we’re proud to contribute to their growth trajectory.